Back then you watched it if it was in color
 

I remember a time when every week when the new tv guide came out you would check out all the upcoming shows for the week that were in color. You knew which ones they were by the little box at the top left hand corner that boldly said COLOR!!! You didnt care what the show was as long as it was in color, if it was one of your favorite programs, then it was a bonus

"Police Squad.... In Color!"

Nice beaver!
 

...why thank you, I just had it stuffed.
:lmao:

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My mom about always made us watch "Mutual of Omaha's "Wild Kingdom". Generally, it was a good show, & had neat stuff about Lions, & Tigers, & Bears-Oh, my !-so we didn't mind. It was one of the few non-network shows back then in color.-Sandy G.

I have some TV Guides from '58 & '59. Not only did they have the word COLOR in the little box on the listings page. They also listed all the color shows for the week in the front of the magazine.
I think there were as many as 10-12 color shows in the L.A. edition.
At that time the NBC affliate channel 4 had all but one color show and local channel 5 had the 1 color telecast.

-Steve D.

When I was a kid (and shopping with my mom in a department store) I'd watch anything in color. Steve D. and I have talked about this many times. NBC usually had an all color afternoon; Tom Fransden (sp?) and Jack Latham with the news. These were just "heads" on the screen against a blue background but I would watch mouth a-gog. And when that "Oscar Meyer" commercial came on in color it was pretty great. Weird that advertisers were slooooow to catch on to filming in color. I think the Hawaiian Punch/Oscar Meyer commercials were IT for color in the early '60's!

I read somewhere (here?) that the flying sequences of Superman and certain action shots of all the Irwin Allen shows were shot in color even when the shows were B&W....this was done as a hedge against reshooting these expensive special shots once the shows finally went to color.

And in Irwin Allen's case, he could resell or reuse some of that footage for other productions (king of the stock footage remake)

Anthony

the cisco kid circa 1953 superman after 1957 amd the lone ranger were ahead of their time, spending extra money to film episodes in color!!

chevrolet was actually one of the very 1st sposners that saw the value of advertising their new line of cars "in color" on the dinah shore show

I didn't count the local channel 4 news color telecast every night or their other local color broadcasts plus the two daytime NBC quiz shows.
That would up the number of color shows available each week. Just for yuks here's the color listing for Los Angeles for the week of April 4th 1959. 46 years ago this month:

"Growing World" Sat. (channel 4 local)
"Vacation Time" Sat. (channel 4 local)
"Bugs Bunny" Sat. (channel 5 local)
"Northwest Passage" Sat. (channel 4 NBC)
"Perry Como" Sat. (channel 4 NBC)
"Steve Allen" Sun. (channel 4 NBC)
"Dinah Shore" Sun. (channel 4 NBC)
"Local News" daily (channel 4 local)
"Curt Massey" local daily music show (channel 4 local)
"Arthur Murray" Mon. (channel 4 NBC)
"Jimmie Rodgers" Tues. (channel 4 NBC)
"Price is Right" Wed. (channel 4 NBC)
"Milton Berle" Wed. (channel 4 NBC)
"Bell Telephone Hour Thurs. (channel 4 NBC)
"Masquerade Party" Thur. (channel 4 NBC)
"Ellery Queen" Fri. (channel 4 NBC)
"Haggis Baggis" daytime (channel 4 NBC)
"Truth or Consequences" daytime (channel 4 NBC)
This was an especially good week for color set owners. At least one network color show each night.

Another example is the TV Guide L.A. Edition week of Jan.14, 1956 over 49 years ago. Total color telecasts for the entire week: 3
Ford Star Jubilee Special Sat. (channel 2 CBS) live
NBC Opera Theater Sun. (channel 4 NBC) live
Matinee Theater Daily (channel 4 NBC) live?

-Steve D.

I have a copy of the Price Is Right from 1963 which features the then new Studebaker Avanti as the main prize.....but this was in B&W. Go figger.

Anthony

Early '60s color
 

Re color commercials in the early '60s: the Kraft Food commercials were vivid.

Do you have vintage programs with repetitions of these shows today?
Are there shows of this or later times still available in DVD or Video CD? Can somebody here in AK make a copy? I would like to see such a show of this time.

Here in Australia color test telecasts began in late 1974 then as if by some miracle we woke up on 1st march 1975 and everything was in colour.

Everyone was ready ...except it seems our politicians....to have colour television ..but then the equivalent of the FCC here didn't even think we need TV at all and for one reason or another they delayed colour.

It had taken the fact that the Olympics were here 1956 that TV broadcasting began at all!